GSTC • Brand Campaign

Logo created for the United Nations, for a new sub-division under the Tourism council called: The Global Sustainable Tourism Council.

The logo had to represent the importance of sustainable tourism right away.

The solution: Including a line that explains the concepts and becomes part of the logo "Travel Forever".

Along with the logo a print ad campaign was created.

AWARD: Silver Hatch Bowl

Description

I created this logo and print campaign for the Global Sustainable Tourism Council of the United Nations. They wanted to promote how sustainable tourism can change the world. It can give hope, save endangered species and employ people.

The logo’s infinity sign celebrates the fact that if we protect the communities we travel to, we can travel forever.

Logo – AWARD: Silver Hatch Bowl

Role

ACD / Art Director

For

United Nations – Global Sustainable Tourism Council

Type

Logo, Brand Identity, Print Ads, Web Banners, Posters