Description

Emirates • App & Immersive Online

Destination Radio App
What better way to highlight Emirates' 180 destinations than to hear music from each? I helped launch the Emirates Destination Radio, an app that lets people tune into live radio from around the world. (This was before Spotify or Pandora even existed)

Emirates A380 Launch Screen Takeover
The day Emirates launched their double-decker A380 plane in JFK, we did this takeover of the front page of Emirates.com, to promote the A380's biggest feature: an on-board shower spa. With a mixture of filming and animation, we made it look like the screen was fogging up, just like it would in the shower. The takeover was so successful that it became a global standard for Emirates. Every time a new market launched the A380 they ran the takeover, translated into their own language. (over 14 languages)

Emirates YouTuBe Channel
We created a whole online platform to reveal the new Emirates 777. That included 3 online videos with graphics created by me. (one shown above)

Role

Art Director / Conceptualization / Supervisor of installation / Check app every time they had a sample / You Tube channel video creator

For

Emirates Airline

Type

APP • Page Takeover • You Tube Channel

Creative Team:

Bob Minihan, Grady Winch, Max Pfenninghaus, Matt Kaiser